
I'm Jordan
Iverson.
Founder · Lead designer · Eugene, Oregon
My approach to design has been shaped by making places and by living with the decisions that bring them to life. My career spans residential design, building, development, photography, and running hospitality spaces.
That experience connects the visual idea to everyday use: how light moves through a room, how materials feel together, and how a guest arrives, settles in, and remembers a stay. Photography gives me another way of seeing the work, with close attention to composition, atmosphere, and detail.
Based in Eugene.
Working across
the country.
My design studio focuses on hospitality projects and select residential interiors across the United States. The work brings concept, interiors, and creative direction together around the character of each property and the experience it offers its guests.
Residential projects remain an important part of that story. They shape how I approach hospitality: spaces with warmth, individuality, and a sense of belonging.
I've drawn it,
built it, furnished it
and owned it.
For twenty-five years I designed and built custom homes in the Willamette Valley. Now I also design and run my own hotels. That is why my drawings are buildable and my budgets hold.



The work,
in print and on air.
Self-taught, and built through doing. These are the places the work has been recognized along the way.
Have a place
in mind?
Tell me about your property, where it is, and what you imagine it could become. I reply to every inquiry myself.